Archive for March, 2025
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New vs. Returning Customers Analysis with DAX [Easy Formulas]
Published on Mar 4, 2025 in Power BI, Power Pivot
DAX offers powerful way to analyze “new” vs. “returning” customers. In this article learn easy and simple DAX measure patterns to count number of new customers and number of returning customers from your data. What is a Returning Customer? A returning customer is someone who comes back to our business and does another transaction. For […]
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