Bar chart or Line? Scatter plot or box plot? These are the questions we ask ourselves when we set out to make a chart. In this article let me tell you how to pick a chart type so you can make best charts for every situation.
Why is it important to pick right chart?
Because right charts lead to right decisions. We use charts to tell stories, evaluate alternatives, understand trends or find-out if everything is normal. So, an incorrect charting choice can lead to poor judgment of the messages where as a correct chart can lead to right and faster decisions.
How to pick a chart type:
Chart making process can be divided in to 4 steps

- Find-out what you want to say?
- (Re)arrange the data
- Prepare the chart
- Format the chart
1. What is the purpose of this chart?
This is the first and most important step in chart preparation. You must ask yourself, “what is the purpose of this chart?”. Once we know the clear reason why the chart should exist, we will naturally be able to select the correct chart type for that reason.
But I realize that finding the reason itself can be a bit tedious. So I have listed down 6 common reasons that we often have to make a chart:
- to Compare
- to show the Distribution
- to explain Parts of the Whole
- to tell the Trend over time
- to findout the Deviations
- to understand the Relationship
Let us understand these reasons along with the type of charts that go well with these.
1. To Compare:
What it means? You want to compare one set of value(s) with another.
Examples:
- Performance of Product A vs. Product B in 5 regions
- Interview performance of various candidates
Charts that can be used for this reason:

- Bar Charts,
- Column Charts
- Scatter Plots
- Pie Charts
- Line Charts
- Data Tables
2. To Show the Distribution
What it means? You want to show the distribution of a set of values (to understand the outliers, normal ranges etc.)
Examples:
- Distribution of Call waiting times in a call center
- Distribution of bugs found in 10 week software testing phase
Charts that can be used to show distribution:

- Column Charts
- Scatter Plots
- Line charts
- Box Plots
3. Parts of Whole
What it means? You want to show how various parts comprise the whole
Examples:
- Individual product sales as a percentage of whole revenue
- Browser types of customers visiting our website
Charts that can be used to show Parts of Whole:

- Column Charts
- Bar Charts
- Pie Charts
- Data Table
4. Trend over time
What it means? You want to understand the trend over time of some variable(s).
Examples:
- Customer footfalls on the last 365 days
- Share price of MSFT in the last 100 trading sessions
Charts that can be used to show Trend Over Time:
- Column Charts
- Line Charts
- Data Table
5. Deviations
What it means? You want to see which values deviate from the norm.
Examples:
- Failures (or bugs) in the context of Quality Control
- Sales in Various Stores
Charts that can be used to show Deviations:
- Column Charts
- Bar Charts
- Line Charts
- Data Table
6. Relationship
What it means? You want to establish (or show) relationship between 2 (or more) variables
Examples:
- Relationship between Search Phrases and Product Purchases in your website
- Relationship between in-store sales and holidays
Charts that can be used to show Relationship:
- Scatter Plot
- Line Chart
- Data Table
How to pick a chart type when you have more than one reason for the chart?
Simple, use common sense. If I were you, I would either cut down the messages to one or make 2 charts (each conveying one message). If that is not possible, I would consider using dynamic charts or combination charts.
2. (Re)arranging the Data
Even when we know the message and corresponding chart, sometimes, our data may not support us. We then have to rearrange the data. Using excel formulas, pivot tables, tables and data cleaning tools we can easily massage the data.
Once we have the data in required format, we proceed to step 3.
3. Prepare the chart
Since you have already picked the chart type in Step 1, this is very straight forward. Most of the regular charts are available in MS Excel as default charts. You can insert them with few clicks.
But for some special chart types, you may have to prepare the chart by helper series, formatting etc.
4. Format the chart
While most formatting is done as per individual taste, there are some ground rules that apply on almost all charts. Here they are,
- No non-zero axis scale on bar charts [reasons and discussions]
- Make subtle grid-lines (or remove them) [how to remove grid lines]
- Add labels to important points [labeling techniques]
- Add descriptive, bold titles
- Position axis, scales at the right places (for eg. y-axis to the right on a large time series chart)
- Use simple, easy colors
A final word:
The ideas in this post are meant to be guide lines, not final words in the world of visualization. While these rules can help you make a good chart, a great chart take so much more. Knowledge of your data, Passion for what you do and Genuine focus on your audience’ needs can make your chart truly outstanding. All the best.
References:
Communicating Numbers – White Paper by Stephen Few [PDF]
Resources & Further Help:
- Chart chooser – Juice Analytics
- Data vis 101 – How to choose a chart – Hubspot
- Selecting right char type – KD Nuggets
- Charting Principles
- Charting Tutorials from Peltier Tech
- More articles from Stephen Few
- Charting Wisdom from Jorge Camoes
What is the process you use for Chart Selection?
I would love to know the process you use when selecting a chart type. Please share using comments.














27 Responses to “9 Box grid for talent mapping – HR for Excel – Template & Explanation”
Great stuff! I can understand how to add a slicer to the pivot table, but how do you implement the departmental selector on the 'Filter' formula scheme?
Just saw this on your Youtube channel, and it’s areat idea...!
An easy way to overcome the "ugliness" of pivot tables and get it to look nice (in the format of the Output sheet), would be to simply build a sheet with the nice map at the top, a pivot underneath it and a slicer next to formatted map and then reference each of the 9 cells in the formatted map to the “related” cell in the Pivot.
Keep up the good work!
/Claus
Thanks Claus. That is a great idea 🙂
Hi Chandoo,
This is great! Curious how to make additional columns operate the same as the Department column (ex. have a "manager column") that would allow you to sort a 9 box by manager, area, or team in addition to department?
Feel free to email me if needed! mfry01@minnetronixmedical.com
Happy New Year
Madison Fry
I am curious about the smae thing. I would like to populate the 9 box with other views as well by adding additional columns. IE., I would like to add location, region, etc. Thank you.
This is great, thank you!
How can i see the whole data set of all the teams in the output table. Need a formula that will pick up all the employees
Hello,
Love the template. Thank you. Question - the drop down to pick a department on the Output tab does not seem to work on the downloadable template. Am I doing something incorrectly?
Thank you!
Hi Heather... Thank you. I am using Excel 365 to make the calculations. If you are using an older version of Excel, then the drop-down filter won't work.
Hi
I was able to follow your 9 box grid and modified based my needs. However, you tutorial did not show how to you create the filter for the "Pick a department. Can you kindly share how to create that filter that updated the grid. Thank you.
I am working on this project but I am struggling with the data validation for the department. I copy the worksheets data entry and output as the managers want to see different tabs for each managers.
I updated the source reference for each tab but It does not update the grid based on the new source. The list was updated but it does not populate the grid based on the performance and potential listed.
In addition the hyperlink Update Data and View Talent Map no longer works. Can you please help me.
I keep getting this error message in the pivot table:
This formula is invalid or incomplete: 'The expression is not valid or appears to be incomplete. Please review and correct the expression.
The following syntax error occurred during parsing: Invalid token, Line 1, Offset 14, ‘.
Hi, I used your 9-box excel template with excel 365. First off, thank you so very much. It is incredibly helpful!! My only question is that the boxes aren't big enough for all of the employees (specifically the middle which we call 'Core Employee'). Is there a way to make the boxes larger? Even though it is in excel, I am not able to increase row height (like I normally do in a speadsheet). Any ideas? Thanks again, Jody
Hi Chandoo,
Thanks for the great content. Re. 9 box grid, pls advise how do I increase the size of the box to accommodate more names?
Hi Chandoo,
I figured it out. Excel 365 has the format row height on the ribbon. Thank you
Merci Chandoo pour le modèle proposé,
j'ai une question et un souhait est il possible de développer davantage ce modèle en insérant la photo de chaque employé.
Hi Chandoo!
Great tutorial and tool, thank you! Your tutorial didn't include how to create additional filters on the "Output" tab. Could you please share how you did it?
Can this be done exactly in google sheets?
Hi Chandoo,
Thanks for the video it was really helpful. Is there any way to multi select the dropdown to display multiple or all departments rather than just one at once?
Hello Prish
I have Microsoft 365 and I am struggling to make the boxes larger/unable to increase row height; any idea how you made this work? Specifically in the Output tab where the map is?
Many thanks
Hello Jody, I have Microsoft 365 and I am struggling to make the boxes larger/unable to increase row height; any idea how you made this work? Specifically in the Output tab where the map is? Many thanks
Is there a way to change the 9 box wording descriptions, i.e. Work Horses, to our own internal langauge?
You can edit the file. The descriptions are textboxes.
Hi Chandoo, this is awesome and has worked perfectly. Due to a big organisation the 9 box grid on the output file is too small. I tried adjusting using the row/width ribbon under the format ribbon however it doesn't seem to work. Is there an easier way to adjust this?
Thanks!
When I drag the formula, it doesn't work, and the order I use with the data changes. In the beginning, the order is it is " candidates," " potential," and " performance," but when it goes to another column, it is " Potential," Performance," and "Candidates."Can you help me? Thank you very much, sending love from vietnam
Hi- I am working on the 9 grid project and I am trying to expand the box since I have over 100 names on a few of the columns. How do I do that?
Hi, Thank you this is great stuff and really useful.
As well as department as demonstrated on your clip, how can I display all candidates on the grid at once?
Many thanks in advance