Sales funnel is a very common business chart. Here is a simple bar chart based trick you can use to generate a good funnel chart to be included in that project report.

Download the Sales Funnel Chart – Excel Template and learn it by playing with it.
1. Get your sales data ready
The first step is to get your sales data ready for a funnel chart.
For this we take a normal phase-wise sales data and add a dummy series to it. The dummy values tell excel how far each of the sales figures should be moved away from y-axis to get the funnel effect.
The dummy values are calculated using a simple formula like =(some_large_number – funnel_size_at_that_phase)/2, In our case, I have used 150,000 for the large number.
We will also add a total column.

Tell me again, why are we using dummy series?
In order to create the funnel effect, we must move each of the bars in such way that they are all centered vertically. To do this, we take a large number and subtract funnel value from that and divide this by two. How it works ? well, that you can figure out while sipping coffee 😀
2. Create a simple bar chart with the columns Total and Dummy
Once you are done, the bar chart should look like this.

3. Now adjust bar overlap and gap width settings to create a funnel effect
Select the bars by clicking on them, and right click and go to format data-series. In the resulting dialog, go to options and adjust “series overlap” and “gap width” settings in such way that series are completely overlapped and gap is ZERO.

Once you do this, the chart should look like this.

4. Adjust colors and add labels
Select the dummy series and fill it with white color or make it transparent. Add data labels and you have a sparkling funnel chart ready.

Next time use this in your sales presentation to the boss and see everyone having a discussion.
Download the Sales Funnel Chart – Excel Template and learn it by playing with it.














15 Responses to “Make a Bubble Chart in Excel [15 second tutorial]”
Noooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooo!!
Whyyyyyyyy?
The idea is to tell how to make a bubble chart. I got an e-mail from a reader recently asking how the scatter bubble is made. So I thought a 15 second tutorial would be a good idea to show this.
Did that email go "Dear Chandoo, I know that you scorn bubble charts, but if I don't do one in Excel for my boss then he'll fire my sorry ass, and my children will have to be sold for medical experiments in order for me to be able to afford the upgrade path to Excel 2010"?
If so, fair enough...it's all in the greater good 😉
Chandoo,
I am using excel 2003 and it is not working. The x axis is not the one that I enter in x axis column. Please help! Thanks.
Sorry, after few attempts, I managed to get the right result. I shouldn't select the title (header) of the table and select only the data to produce the right bubble chart.
What's wrong with bubble charts? Is there a better method for displaying scatter plots with lots of overlapping data points? Don't tell me you'd rather jitter!
@Sanwijay: Cool.
@Precious Roy: There is nothing wrong with bubble charts. Infact, it is the only way to show 3 dimensional data (x,y and sizes) without confusing your audience. Jeff is worried that people might misuse the chart. As with any chart, bubbles also have a place and time for using them.
I recommend using bubble charts to show relative performance various products in several regions and similar situations.
Also, human eye is notorious in wrongly estimating the bubble sizes (as we have to measure areas). See http://chandoo.org/wp/2009/07/28/charting-lessons-from-optical-illusions/
We can partially improve bubble charts by adding data labels, but if you have too many bubbles, the labels will clutter the chart and make it look busy.
I can't seem to find a way to plot more than ten bubbles on a chart and need to know how to add more
@KW.. why would such a thing happen. I am sure you can add more bubbles that that. Can you tell us exactly what you are doing...
Example table:
A B C (size)
Me: 25 30 15%
Him: 30 22 11%
Her: 12 30 20%
I am trying to make a bubble chart where the Y axis is A, the X axis is B, and the size of the bubble is C. There should be only 3 bubbles. I keep ending up with six (with the labels being only "Me" and "Her"). My goal is to have three bubbles, one representing each person. Clearly I am doing something wrong. Can you help explain...?
Hi,
I wanted to add data labels to the bubbles. Each bubble represents a different company name. Excel allows me to add the size, legend, x axis values and y axis values. How do I add instead- Company A, B, C, D for the bubbles?
youon you have to choice every data for every company..
ex:create bubble for A company,after that click right> add data label> adjust data labels :format data labels and choose : series name.
i hop u will succeed .
[...] we create a bubble chart with 2 bubbles. 1 for the actual mustache & 1 for target [...]
If we want bubble size to be controlled by one column, but the bubble labels to be controlled by another column, how can this be achieved?
many thanks!!!!