Do you run an e-commerce website? You are going to love this simple, clear and easy website metrics dashboard. You can track 15 metrics (KPIs) and visualize their performance. The best part, it takes no more than 15 minutes to setup and use. Here is a preview of the dashboard.
Read on to learn how to use this.
How to use this Website Dashboard?
This dashboard is rather simple to use. Download the file using above link and follow these steps to set it up.
- Go to Data worksheet and enter your metrics (KPIs) and corresponding data for 2 weeks.
- For each KPI, specify the type of calculation to use. You can get either total or average in the dashboard.
- Flag any 5 KPIs to show in summary tiles section.
- Go to Dashboard. It should be set up now.
- Format various metrics if needed (for example, currency format)
- Type 1 in column B (range B11:B25) to display an alert icon 🔴 next to a KPI
- Add any free text comments
That is all. The dashboard is ready to use. Present or print it.
Want more?
How is this website dashboard created?
This dashboard uses powerful and easy to work Excel features like,
- Sparklines – for trends
- Conditional formatting icons – for percent changes and alerts
- Picture links – for tiles on top
- INDEX+MATCH formulas – to get right values to show on the report
- SUBTOTAL to dynamically show either total or average
Here is the construction process in a nutshell.
We start with input data. It is captured in below format.
Construction of tiles in the summary area:
Top part of the dashboard shows five tiles, each detailing performance of one metric. These tiles are made with picture links and simple formulas. Here is an illustration of how one of the picture links is constructed.

How the detail section of dashboard is made
The detail section of the dashboard lists all 15 KPIs and their performance stats. I have used simple formulas and SUBTOTAL formula to generate the numbers in this. The trend is drawn with sparklines. I’ve used Conditional formatting to show the percentage change icons and alert symbols.
Here is a deconstruction of the detail section inner workings.
To understand more, please download a copy of the dashboard and examine the set up.
Website Metrics Dashboard - Explanation Video
If you are not sure how everything is set up, check out this explanation video. You will learn how this dashboard is made from scratch.
More Dashboard Tutorials & Templates
If you are looking for resources to build dashboards, then you have come to the right place. Chandoo.org has more than 300 examples of business dashboards and considered the best in world for all things dashboard related.
Check out below pages to learn more.
















23 Responses to “Learn Top 10 Excel Features”
What it looks like if excel without formula?? 🙂
It would be not excel it would just be fancy tables in which you could just use power point. (Chandoo) would Access be an alternative?
Awesome piece of work!!!
Great article.
Chandoo - my biggest interest in the article was the awesome word-graphic at the top - where did you go to get it done into a shape?
@Rich.. thank you. I used http://www.tagxedo.com/ to generate this word cloud. I took all the comments in the original post, pasted them in tagxedo website and set up the shape etc.
Awesome Chandoo.. You need always needs coffee to start up with. BTW , how did u created the Heart Shaped picture filled with High Repetitive text in it .. Please put it on your Next blog ...
Chandoo, good article. I’ve added a link to it from Connexion – our collection of the most useful and interesting spreadsheet-related articles from the web. See http://www.i-nth.com/resources/connexion
Hi,
Just one small question. Where the hell have been I in the past for not discovering this website sooner?
I've lost a job interview recently where even though I had the subject knowledge, I was not upto their mark in Excel.
Thank you for all the free tips, guidance and for creating this forum environment.
[PS: I've just been through the site for the 1st time, and have signed up for the newsletter. You can expect pretty stupid questions from me soon]
Hy Chandoo, you always inspire me with to explore something new in excel. This data structure table is only for excel 2007 or compatible to 2010. I recently installed latest excel version 2013 in my System and experience problems regarding operating according to previous one. I'm waiting your article relates to that excel version.
Thanks
Awesome article Mr. Chandoo and that is a awesome heart shaped pic you created. Great tips as well.
[...] Learn Top 10 Excel Features | Chandoo.org – Learn Microsoft Excel Online. [...]
Chandoo is awesome..
Thanks, i got better, And i always get 90.50 in my grade card but now i get 96.50 i improved because of the tutorials you gave, Thank You Very Much Chandoo Guy.
Hi chandoo, i am intersted in seeing the video or step by step done procedure of analysing the comments and presenting in the data percentage steps. I think this one would be first step in finding out how generally happens data calculation. Thank you.
As well i would like to know how to get that black shape art of your face which i see in chandoo. I am interested in making it for me.
Nice to see the features considered by Excel users to be most useful. It might be a good idea to also analyze StackOverflow Excel questions to see what keywords appear most often.
Here are my top 10 Excel Features (for advanced users):
http://www.analystcave.com/excel-10-top-excel-features/
Thanks a ton for this it totally helped with my homework ????
Very good effort
Thank you for this. Lots of learning in the links you've provided for this septuagenarian.
Pls send me new post
Dude, your humor ? ?
Loved your work.
Hello Sir,
I am Sanjeev Khakre and i from Indore City, India , I am your big follower and i have watch your videos and learnt a lots of excel trick or function and many more . thanks so much for all of your excellent support.
Your excel knowledge is real awesome.
Thanks
Sanjeev
Your work is excellent but pls willing to know more details about the features of microsoft excel
Chandoo Would Access be a better alternative than VB?