Today we will learn an interesting animation technique that ONLY uses, … wait for it …, Excel Formulas. That is right, we will use simple formulas to animate values in Excel.
Intrigued? Confused? Interested?
First see these Excel animation demos:
Animated icons & fill-color
![]()
Animated In-cell Charts

Click here to download the workbook with these examples.
What is the secret sauce behind this animation?
Take 1 portion of crushed basil leaves, 2 portions of grounded roasted coffee beans and mix them with hot water. Add enough sugar and throw it away. 😛
Now, come back to your excel workbook and use circular references to generate the animation effect.
Understanding how Circular References & Iterative Calculation Mode work
In order to get this animation, you should be familiar with two excel magic spells – Circular References & Iterative Calculations. In simple terms,
Circular Reference: is when a cell refers to itself in the formula. For eg. in cell A1, if you write =A1+1, it is a circular reference. The reference can be both direct or in-direct (ie you can refer to cell B1, which refers to A1 again).
Iterative Calculation: If a cell has circular reference, excel can quickly go in to infinite loop (not the place where Apple is head-quartered). To avoid this, we use iterative calculation mode. When you enable this mode, excel solves the cell references only a certain number of times.
Here is an excellent guide on circular references.
How to enable iterative calculation mode?
Simple, go to Excel options > Formulas and then select iterative mode. Change the number of iterations to a large value (so that we can see some animation). Like this:
How to use Circular References & Iterative Mode for Animation?
It doesn’t take a lot of coffee to conclude that using circular references & iterative mode of calculation, we can increment a cell value from 1 to 100 (or 4000, if you fancy).
Assuming you want to increment the value in A1 from 0 to 100, and A2 is used to control the animation (ie if you type “Yes” in a2, only then we increment the values).
In cell A1, we write =IF(A2=”yes”,IF(A1>=100,A1,A1+1),0)
If iterative mode is enabled, when you enter yes in cell A2, you can see the value in A1 going from 0 to 100, very fast.
Now, if you change the formula to =IF(A2=”yes”,IF(A1>=4000,A1,A1+1),0), you can see the cell value in A1 going up from 0 to 4,000 in a few seconds.
But, what about animation?!?
Now that we have the cell A1 changing its value when we want, we just need to link this with conditional formatting to get some magic.
For eg. you can apply conditional formatting on A1 with the following rule to change cell color as the value increases.

Similarly, you can use the value in A1 to draw in-cell charts that grow as the value changes in A1.
Just let your imagination run wild.
Where can you use such animation?
Animation is a powerful attention grabber. I think you can use this type of animation in dashboards to display alerts. For eg. you can highlight portions of dashboard that changed when a different product (or month) is selected.
That said, I strongly recommend against overuse of animation effects. They can quickly become annoying. Not to mention, they are cumbersome to maintain (and add little value).
What are the limitations of Circular Reference based animation?
- You must enable iterative mode of calculation.
- This doesn’t work with charts. Excel charts do not pick up cell values unless the calculation is finished. So you cannot plug values in to charts to expect animated charts. If you are curious to build one, see Daniel’s animated business charts example.
- This can slowdown your workbook: Whenever you run the animation, excel is going to do thousands of calculations and this will slowdown your workbook.
Download Excel Animation Workbook
I have put together a simple workbook showcasing several examples of this technique. Download and play with it.
Excel 2007 link | Excel 2003 link
(Make sure you have turned on the iterative mode.)
Do you find this technique interesting?
To be frank, I find this technique more amusing than useful. But I wrote about it anyway as it shows what is possible with excel. It can be useful in situations where there is too much information and you need to call users attention to something.
What about you? Do you see any practical applications for this technique? Share your ideas and opinions thru comments.

















25 Responses to “Display Alerts in Dashboards to Grab User Attention [Quick Tip]”
I prefer the red,grey,light grey,black icon set. I've also used in-cell pie charts from Fabrice's Sparklines for Excel as an alert which could also provide another piece of information.
I prefer the red,grey,light grey,black icon set. I've also used in-cell pie charts from Fabrice's Sparklines for Excel as an alert which can also provide another piece of information.
For Excel 2007, your formula should do the same as the Excel 2003 version, so that non-alert rows are blank - if they are 0, the unnecessary green icon will show
Hi Chandoo,
Nice Post !! just to add something for EXL 2003, we can also 4 Ifs and link to the alert data
For Ex: If we have alert data in Cell A2 and want to split in 4 orders namely <25%, 25-50%, 50-75% and 75%< then we can following formula and put fonts as you have suggested :
=IF(A2<0.25,CHAR(153),IF(A2<=0.5,CHAR(155),IF(A2=0.76,CHAR(152)))))
And then using Conditional Formating we can dashboard reflected on different COLOURS as per their respective alert.
Best Regards
Rohit1409
Hi Chandoo,
Nice Post !!! just to add something for EXL 2003, we can also 4 Ifs and link to the alert data
For Ex: If we have alert data in Cell A2 and want to split in 4 orders namely <25%, 25-50%, 50-75% and 75%< then we can following formula and put fonts as you have suggested :
=IF(A2<0.25,CHAR(153),IF(A2<=0.5,CHAR(155),IF(A2=0.76,CHAR(152)))))
And then using Conditional Formating we can dashboard reflected on different COLOURS as per their respective alert.
Best Regards
Rohit1409
The Complete formula [Don't Know how it got cut ]
=IF(A2<0.25,CHAR(153),IF(A2<=0.5,CHAR(155),IF(A2=0.76,CHAR(152)))))
PS : Use in single line [I have split it to avoid cuts 😉 ]
Hi Chandoo..
why it is not displaying the complete formula..
anyways here is the balance
"=IF(A2<0.25,CHAR(153), IF(A2<=0.5,CHAR(155), IF(A2=0.76,CHAR(152)))))"
@Rohit... your formulas are fine. Just that the width of comment area is fixed and hence my website is cropping it at 640pixels. I just edited your formula and added few white spaces so that it wraps nicely.
Very good idea btw.. kudos!
Hi,
Maybe just go for 'bold' ; 'underline' or 'italic' to draw the users attention? Those methods (if those can be called methods) are used cross media type (books, journals, blogs, billboards, ...) to guide the readers eye to valuable information.
Just a basic thought
@Tom.. good idea..
[...] has a very nice writeup on how to add such alerts to dashboard sheets. Possibly related posts: (automatically generated)Divide your data set into workbooksHow to enforce [...]
Hi Chandoo,
You certainly grabbed my attention! although I wasn't sure what my brother (Suresh) and cousin (Shyam) were doing right, and I was doing wrong? 😉
I love your blog btw - Many thanks for all your hard work in unravelling the secrets and mysteries of Excel!
Best regards
Ramesh
I thought I saw an advertisment for a book about learning excel called excel himalaya or something. It cost about 35.00 us money but seemed to have the things I need to have my admin assistant to start to use. I was hoping to start with this book and then send her to school if she shows some interest and aptitude. Any help on this would be appreciated. Thanks
Great web site and information!!!!
@Jeff... checkout http://chandoo.org/wp/2010/08/25/excel-everest-review/
thanks, your website is awesome!
[...] Alerts to highlight focus areas [...]
[...] There are lots of numbers in this dashboard. I would suggest adding few more visualizations like showing indicators or applying conditional formatting or replacing a table with a chart. This would reduce the [...]
[...] is the same technique as alert icons in dashboard. Just that I also showed green [...]
[...] is the same technique as alert icons in dashboard. Just that I also showed green [...]
Hi Chandoo
Firstly thanks for all the cool tips on how to use Excel better.
I am new to the site and have a question which you may be able to assist with but dont know if these comment boxes are the best way of asking ?
I am looking at assets and trying to calculate the depreciation total by taking a year (say 2010) adding the expected life of the asset (say 10 years) then comparing that to a future date (say 2015) using an IF statement. The calculation in normal is - IF((year in col B (2010) plus 10years)>year 2015, add a years depreciation, otherwise leave blank). The converted date value does not appear able to add 10 years in order to compare it to 2015. Am I missing something ?
I use the “IF” Statement in conjunction with Conditional Formatting in MS Excel to give verbiage to alert one of a required action, dependant on a review date. This makes a visual stimulus, plus it clues one as to what the conditional format is trying to warn you about and what follow-up actions are required.
Wow, I'm really impressed with dashboards. I had no idea this stuff was even possible with excel. I'd like to offer an interactive dashboard to my customers, showing analytics of their data. I have a .pdf file with the datapoints. I'd like them to enter the data on my website, and be able to see their data. Is something like that possible.
Hi Chandoo,
I've recently purchased the package for both templates.
In the portfolio dashboard,under the calculations worksheet, I'm attempting to change the date range in the gantt chart to show only the range of the project that starts in late 2013. How do I do this?
Thanks
Adam
[...] is the same technique as alert icons in dashboard. Just that I also showed green [...]
Hi Chandoo,
I'm new at Excel Dashboard and found your blog really useful and helpful! It's very nice of you that you dedicate your time to do this.
Could you please explain how can I use Alerts based on dates on a Dashboar?
For example, if a target date is coming closer to the actual date, the alert is yellow or red.
I'd really appreciate some help!
Thank you
Where can I download the file Excel of Averall Statistics ???
Thanks a lot.