This is a guest post by Myles Arnott from Clarity Consultancy Services – UK.
In this and next 3 posts, we will learn how to make a Dynamic Dashboard using Microsoft Excel.
At the end of this tutorial, you will learn how easy it is to set up a dynamic dashboard using excel formulas and simple VBA macros.

[Click here for large version of the image]
Introduction:
The dashboard also demonstrates the standard approach I use in all of my models which is to incorporate three key sheets in addition to the data and analysis tabs.
These are:
- Home page
- Inputs (or drivers)
- Helpsheet
The dynamic dashboard can be downloaded here [mirror, ZIP Version]
The dashboard file works in Excel 2007+. Pls. enable macros to get it work.
The plan is to break this dashboard tutorial down into four parts over the next four weeks. If further topics fall out as a result of discussions either Chandoo or I will pick them up and if necessary post further parts.
- Part 1: Introduction & overview
- Part 2: Dynamic Charts in the Dashboard
- Part 3: VBA behind the Dynamic Dashboard a simple example
- Part 4: Pulling it all together
I would like to take a quick opportunity to give credit for some of the elements of functionality in the model:
- Boxcharts – Chandoo [Link]
- Scrolling report – Chandoo [Link]
- Competitor analysis – Chandoo [Link]
- Use of camera tool – Chandoo [Link]
- In cell microcharts – Chandoo [Link]
- Helpsheet – John Walkenbach
Okay so lets get started with an overview:
What is the objective of the report?
The Dynamic Dashboard is intended to provide pertinent summary information to aid management decision making. Combining a high level of flexibility within each report and then allowing the user to choose which reports to include and where to position them allows an enormous amount of flexibility over the message to be communicated.
What does this Dynamic Dashboard do?
The dynamic dashboard allows the user to select a report from the range of reports within the model and decide where to position it on the page. The user can select “hide” to hide a report that they do not want to see or select “view” to preview it prior to choosing its position.
- Clicking on either the hyperlink name or the report image will take you to the report.
- Each report is highly flexible allowing the user to cut the data in many ways to show management the most pertinent information.
Overview of Dashboard Tabs:
Home Page
I always include a homepage in my models and often set an auto_open routine to select this as the first page seen on opening. The Home page is designed to present the contents of the model to the user and provide links to each page for easy navigation.

The Dynamic Dashboard
This is the main tab for pulling together the dashboard and will be covered in parts 3 and 4.

Inputs
This is the page for all validation lists and drivers.

Help Sheet
Once again a sheet that is in all of my models. This user form based help sheet provides the user with a quick help function and complements the accompanying user notes. I find it helpful to lay it out in tab order.

This is how the Help user form looks once opened. The user can either choose the topic from the dropdown or by clicking next.

Chart 1 and 2 : Flexible pie charts
Dynamic pie charts with the option to select the KPI, period and product/salesperson to be analyzed. These are covered in part 2.

Chart 3 & 4: Flexible line charts
Dynamic line charts with the option to select the KPI, period and product/salesperson to be analyzed. These are also covered in part 2.

Chart 5: Box Chart
Details on how to create these box charts.

Chart 6: Scrolling Report of KPIs
Chandoo’s blog on how to create this scrolling report can be found here. Micro charts which is of my favorite blogs from Chandoo are covered here.

Chart 7: Scrolling Comparison Chart
Details on how to create this scrolling chart.

Chart 8 : Executive Summary
A simple executive summary. Please see Chandoo’s article on a twitter board for an alternative view.

So that was an overview of the model and its main tabs.
What Next?
Next week we will look at Part 2 of this series and learn how to construct dynamic charts.
Download the complete dashboard
Go ahead and download the dashboard excel file. The dynamic dashboard can be downloaded here [mirror, ZIP Version]
It works on Excel 2007 and above. You need to enable macros and links to make it work.
Added by PHD:
Myles has taken various important concepts like Microcharts, form controls, macros, camera snapshot, formulas etc and combined all these to create a truly outstanding dashboard. I am truly honored to feature his ideas and implementation here on Chandoo.org. I have learned several valuable tricks while exploring his dashboard. I am sure you would too.
If you like this tutorial please say thanks to Myles.
Related Material & Resources
- Excel Dashboards – Tutorials & Templates Section of PHD
- 6 Part Tutorial on Making KPI Dashboards in Excel
- Recommended Product: Jorge Camoes’ Dashboard Training Kit
This is a guest post by Myles Arnott from Clarity Consultancy Services – UK.















13 Responses to “Using pivot tables to find out non performing customers”
To avoid the helper column and the macro, I would transpose the data into the format shown above (Name, Year, Sales). Now I can show more than one year, I can summarize - I can do many more things with it. ASAP Utilities (http://www.asap-utilities.com) has a new experimental feature that can easily transpose the table into the correct format. Much easier in my opinion.
David
Of course with alternative data structure, we can easily setup a slicer based solution so that everything works like clockwork with even less work.
David, I was just about to post the same!
In Contextures site, I remember there's a post on how to do that. Clearly, the way data is layed out on the very beginning is critical to get the best results, and even you may thinkg the original layout is the best way, it is clearly not. And that kind of mistakes are the ones I love ! because it teaches and trains you to avoid them, and how to think on the data structure the next time.
Eventually, you get to that place when you "see" the structure on the moment the client tells you the request, and then, you realized you had an ephiphany, that glorious moment when data is no longer a mistery to you!!!
Rgds,
Chandoo,
If the goal is to see the list of customers who have not business from yearX, I would change the helper column formula to :
=IF(selYear="all",sum(C4:M4),sum(offset(C4:M4,,selyear-2002,1,columns(C4:M4)-selyear+2002)))This formula will sum the sales from Selected Year to 2012.
JMarc
If you are already using a helper column and the combox box runs a macro after it changes, why not just adjust the macro and filter the source data?
Regards
I gotta say, it seems like you are giving 10 answers to 10 questions when your client REALLY wants to know is: "What is the last year "this" customer row had a non-zero Sales QTY?... You're missing the forest for the trees...
Change the helper column to:
=IFERROR(INDEX(tblSales[[#Headers],[Customer name]:[Sales 2012]],0,MATCH(9.99999999999999E+307,tblSales[[#This Row],[Customer name]:[Sales 2012]],1)),"NO SALES")
And yes, since I'm matching off of them for value, I would change the headers to straight "2002" instead of "Sales 2002" but you sort the table on the helper column and then and there you can answer all of your questions.
Hi thanks for this. Just can't figure out how you get the combo box to control the pivot table. Can you please advise?
Cheers
@Kevin.. You are welcome. To insert a combo box, go to Developer ribbon > Insert > form controls > combo box.
For more on various form controls and how to use them, please read this: http://chandoo.org/wp/2011/03/30/form-controls/
Thanks Chandoo. But I know how to insert a combobox, I was more referring to how does in control the year in the pivot table? Or is this obvious? I note that if I select the Selected Year from the PivotTable Field List it says "the field has no itens" whereas this would normally allow you to change the year??
Thanks again
worked it out thanks...
when =data!Q2 changes it changes the value in column N:N and then when you do a refreshall the pivottable vlaues get updated
Still not sure why PivotTable Field List says “the field has no itens"?? I created my own pivot table and could not repeat that.
Hi, I put the sales data in range(F5:P19) and added a column D with the title 'Last sales in year'. After that, in column D for each customer, the simple formula
=2000+MATCH(1000000,E5:P5)
will provide the last year in which that particular customer had any sales, which can than easily be managed by autofilter.
Somewhat longer but perhaps a bit more solid (with the column titles in row 4):
=RIGHT(INDEX($F$4:$P$19,1,MATCH(1000000,F5:P5)),4)
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