My friend Paresh writes excellent commentary on charts on his blog Visual Quest. Last week he gave a home work, asking his readers to recreate the small multiples chart shown below.

I found this quite interesting. Small multiples, also called as panel charts, are a powerful way to depict multidimensional data and bring out insights. They are easy to read too.
So, today, let us learn how to create such charts using Excel.
Step 1: Arrange your data
Almost any chart or visualization worth its salt must begin with proper arrangement of data. Since I could not get the data for the unemployment chart, I made up a few numbers for a fictional Confectionery Company. The data is shown below.

So, we have the data for years 2007 thru 2010, for the regions – South, West & North and for the product lines – Chocolates & Biscuits
Step 2: Select Products for one region & make an area chart

This is simple. Just select data for chocolates & biscuits for one region and make an area chart. You should have something like this:

Step 3: Resize the area chart & format it
Now, we need to make this area chart closer to what we want.
- Select the bottom area series and fill it with white color.
- Now resize the chart so that we can fit 3 of them in the area you got.

Step 4: Add same data to the chart
Now, select the same region data, press CTRL+C to copy it. Select the chart and paste it by pressing CTRL+V. See below demo to understand how to do this.

We are doing this because we want to have lines with markers on our chart. But the area chart lines cannot show markers. So we are going to add the same data one more time, but this time format it to be shown as a line.

Step 5: Select the new series and format them as line charts
Select each of the new area series and format as line chart with markers.
You should have something like this at the end.

Step 6: Format the chart
This is where you unleash the creativity. In order to match the look of NYTimes chart, here is what you can do.
- Set the fill color between lines to something dull.
- Format 2 lines in distinct colors.
- Format gridlines & axis lines to something dull.
- Set axis maximum to 25 (as all charts in small-multiples should have same axis settings)
- Set axis major unit to 5.

Step 7: Repeat this for other regions
Now, just copy and paste this chart a couple of times. Just adjust the data source so that we have new charts using this technique.

Note: Learn how you can add descriptive labels to charts.
That is all. You just made a small multiples chart that looks awesome. Congratulations.
Download Small Multiples Example Workbook
Click here to download the example workbook and play with it. You can see the steps for making one of the charts in the workbook as well.
Do you use Small Multiples or Panel Charts?
I really love to use small multiples or panel charts whenever I am analyzing data or presenting results of the same. They offer excellent value per pixel. That said, they take some time to construct. Also, you must tweak axis settings and plot area to get the perfect result. That is why I prefer the in-cell variation of these charts. They are quick to setup and easy to wow (for more on these techniques, see below).
What about you? Do you use Small Multiples or Panel charts? How do you find them? Please share using comments.
Interested to learn more? Read these
As you can guess, small multiples is one of my favorite ways to explore and present data. So we have written quite a few articles explaining this technique. Read these to learn more.














62 Responses to “Introduction to Financial Modeling using Excel [Part 1 of 6]”
Oooh! Chandoo - are you looking to outperform the Altman Z-Score?
I'm all ears 😉
Many thanks, Paramdeep. Looking forward to the remaining parts of the series
Thank you Paramdeep. I look forward to following the series.
Those interested in Financial Modelling may also find this site interesting:
http://www.fimodo.com/
Hi Chandoo,
Really looking forward for this awesome financial modeling journey 🙂
All the very best..
Regards
Rohit1409
Hi Chandoo,
it seems the future is not away when we will have a new software/spreadsheet as competitor to Microsoft Office/Linux etc.......Hats Off to you..
KEEP SMILING
GURU
@apex, clarity: Thanks...
@all: I do hope that you have started creating the model for the simple case given.. Lets see, what according to you all is the best way forward. So your views on the best practices for the template for valuation?
The planning process varies depending on the project and type of data I am looking at.
If I am doing a cost impact study based on actuals, verses a cost impact study to estimate future cost, verses reviewing historical data then creating a model, verse having to review historical data, apply it to a draft model, update the model based on the draft outputs and the presentation then sometimes repeat the process a few times.
Revisions are an absolutely necessary part of corporate financial modeling especially for the presentation sections. A good presentation will be revised multiple time. There are just to many elements which cannot be planned for, especially with ad hoc reports/models.
Revisions are leading cause of errors, and time spent tracking down errors. The more complex the model the more important revision control is. I would be interested in a section on revision control and good methodologies to determine the effect of changes on models. That is without having to due detail review of the whole model over again.
Hi Paramdeep,
I can't wait for the continuation of this series. You have done a great job in making technical terms appear simple and easy to understand. This article is also very useful in our line of business, in fact i will be featuring this article in our site. Of course the credits will go out to you.
Many thanks and keep it up!
Drew
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@Drew: Thanks! Hope that you found the tutorials useful. Feel free to get back with any queries.
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Great information, i also want to learn financial modeling, how to learn
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chando bhai i m tired for looking financial modeling detail but i cant find it anyway. so plz kindly send me full detail of financial modeling from beginning levelo to final. where i learn complete modeling procedure n order to become professional
You noob, you won`t become a professional like that, you need to do it on your own and learn as you go
@Nadeem Bhai,
The 6 links to the tutorial at the top of this post, build a small integrated financial model step by step. We are also running a complete 8 weeks course on financial modeling (similar to excel school). But that is almost 50% complete right now. If you want to join, you can join the next batch (probably starting in Jan/ Feb)
Feel free to get back, if you have any queries regarding the model/ steps in creating the same
[...] you do not wish to join our course, we are still cool. Here is a 6 part training on financial modeling & 2 part training on project finance. They are free, fresh and [...]
I want to learn how to build a financial model
Dear Lulama,
You can use this tutorial to learn to build a financial model. We also run a course on financial modeling and project finance modeling. The details can be obtained from:
http://chandoo.org/wp/financial-modeling/
You can consider joining that as well.
I would strongly encourage you to join the newsletter to get the updates about financial modeling and the next batch starting for the course.
I want to learn thorough excel and financial modelling thing !!! I am a chartered accountant..CAn you please suggest a detail syllabus that should be learn by me. Also suggest any classes that would cover everything in excel and financial modelling related things.. I stay in mumbai, so please suggest a class in mumbai or any books..byyee.. thanks ..
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Hi Vivek,
We do conduct the financial modeling course online as well as in Mumbai. We start with the basics of excel and build a completely integrated financial model in the class. For details you can look at:
http://chandoo.org/wp/financial-modeling/
or
http://www.edupristine.com/courses/financial-modeling/prisitne-fm-offering
Please describe to me various type of financial modela and demonstrate how a model can be build.
Regards,
Dear Immanuel,
This series of articles does exactly that. If you go step by step through the articles and create the excel sheets on your own, you will understand how to create an integrated financial model.
Alternatively, if you are looking for video sessions, you can consider joining our course:
http://chandoo.org/wp/financial-modeling/
It is expected to reopen somewhere in mid july.
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Thanks Paramdeep this is great!
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Paramdeep Hi! A bit ignorant here, but let's ask anyway. Can I access "recorded" video sessions apart from following the step by step articles?
Thanks!
@Marius: Yes, we do have a training program with recorded video sessions. If you are interested, you can enroll for the same. The details can be obtained from: http://chandoo.org/wp/financial-modeling/
i want to know about the scope of financial modeling.i also want to know after doing financial modeling course what are the job prospect, like where i can found job so plz send me full detail of financial modeling from beginning levelo to final.
I am interested to join your Financial modelling class cos am involved in a new business. But I have a Macbook Air with Excel for Mac installed. Would that work with your program?
Dear Charsiew,
The complete training program is built using Excel 2007 with MS windows. Though there is nothing specific to Microsoft in the training. I think a few people have joined the program and are using MAC. If you write an email to me on paramdeep @ gmail.com, I can send you the email ids of those participants and you can get to know their feedback and difficulties in using the program.
This is great, when does the next batch start?
Dear Karan,
The course is in recorded format and you can register for the same as soon as you want.
Paramdeep, thanks. I'm venturing into financial modelling for the first time and from the little I've read from your website already, I'm sure I'll find your resources very useful; thanks once again.
Dear Seun,
I am glad that you are finding the resources to be useful. Feel free to send in comments with your feedback and further questions.
hie ppl...I jst wantd a small favour cn smone help me out in calculating EBITDA, along with its working, from wipros annual report 2011-2012, link - http://www.wipro.com/investors/annual-reports.aspx
...PLZ plz... i am having a submission tommorow.
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Nice article.
In designing Excel Financial Models I design the user interface as friendly as possible and structuring the input variables in the workflow of the client's operations so that they can flow through the impact of the input variables in Excel using buttons and macros and giving the model transparency.
Cheers
Arthur
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Another step to build any financial model is to do a financial analysis beforehand. This normally helps to design and come up with good projections.
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