Cool outdoor advertising by Google Russia


google-outdoor-russia

This is cool, apparently Google resorted to this to beat the leading Russian search provider Yandex. I am not sure whether this would be effective though. Its like forcing people to break a habit. This, probably is the most challenging task for marketers all over the world. When customers are used to Yandex or Naver (in case of Korea) or Google (for most of the world) competing brands find it extremely difficult to woo the customers. Any thoughts?

Also read: Best of Indian Outdoor Advertising, Kurkure Snack brand burns a man to prove that they are hot

PS: Google Image via Tech Crunch, Original source CNews

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5 Responses to “Cool outdoor advertising by Google Russia”

  1. [...] Ian wrote an interesting post today onHere’s a quick excerptWhen customers are used to Yandex or Naver (in case of Korea) or Google (for most of the world) competing brands find it extremely difficult to woo the customers. Any thoughts? Also read: Best of Indian Outdoor Advertising, … [...]

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  4. tal says:

    Hello,

    I am writing from Marimedia Ltd., an international online advertising network. I am interested in buying online advertising on your site.

    Pls contact me at your earliest convenience to discuss.

    Tks,

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