Late. Jayaram, my uncle is also a teacher. When I was a kid, I used to spend a lot of time with him, learning all sorts of things. He taught me chess, maths and so many life lessons. I remember one such lesson very vividly. One day, he asked me to do something. I did it in a very long way. After seeing me struggle for several minutes, he chipped in and showed me how to do it easily. He then said, “when someone asks you where your nose is, you don’t twist arm around your head. You just point to your nose directly.”

The idea is that when you have a direct, simple way to do something, you should use it.
Nose and pivot tables… how are they connected?
We are coming to the point. Recently, learneagerly, one of our forum users asked a question about how to transform (reshape) a set of data in Excel.
Marc L, one of our Excel ninjas, posted an awesome VBA script to do that.
Later in the day, I chipped in and shared a formula approach to transform the data.
I suggest checking out both approaches for learning more about VBA & INDEX formula respectively.
After posting my answer, I got thinking… May be there is a more direct way to reshape the data.
Why, yes, there is. You can use Pivot Tables.
Let’s take a look at the data & problem first
Here is a snapshot of raw data and expected output.

As you can see, we have two columns of data and we need to extract n (here it is 6) items from first column, then n from second column and lay them out in output. We repeat this until we run out of the data.
Reshape this thing with a Pivot
The first step is to add two extra columns to your raw data. Let’s call them Running & Repeat.
- Running: with numbers 1 thru 6 and repeat the pattern (just auto fill or copy paste)
- Repeat: with 6 cells of 1, 6 cells of 2… and repeat this pattern (auto-fill)
But what if I want a different n
Even better. use formulas. Let’s say your data starts from H6:I6
- Running: =MOD(ROWS($I$6:I6)-1,n)+1
- Repeat: =IF(J6=1,SUM(K5,1),K5)
Related: Using ROWS() to generate running numbers in Excel.
Now that we have these extra columns, select all the data (2 columns of data + 2 extra columns we just added) and insert a pivot table.
Set up the report by,
- Adding Repeat & Running to row labels area (in that order)
- Add Col A & Col B to values area.
- Move the ? values to row labels area (by dragging it)
- Position ? values between Repeat & Running row labels.
- Your pivot report’s last column will have the transformed data.
- Viola, nose pointed!

Download Example Workbook
Here is the example workbook. Examine the pivot table & formulas in Running & Repeat columns to learn more.
Get your Excel muscles in to shape
Are you struggling to find your nose or worse still, twisting your arm on the way? If so, check out our Excel school program. We have awesome online lessons, beautiful explanations, powerful techniques and easy to understand downloads. It won’t be long before you are smelling roses.
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How do you reshape your data?
Pivot Tables and Power Query are my go to tools for almost all kinds of reshaping problems. Often, I indulge in INDEX formulas or a bit of VBA. For example, just a few days ago, I had to split first 100,000 digits of Pi ? in chunks of 3 digits, 3 digits and 14 digits in a pattern. As the data is too long, loading it Excel cell was impractical. Loading it in to multiple lines with each having x digits was impractical (as I may need to split them in another pattern). So I used a simple VBA script to zap the data and get what I need.
In case you are curious: I made a chart to celebrate the Pi day (14th of March) with our community on Twitter.
But when I am not splitting irrational stuff, I usually rely on Pivot tables or PQ.
What about you? How do you reshape your data? Please share your approaches and tips in the comments section.














23 Responses to “Displaying Text Values in Pivot Tables without VBA”
Its possible to display up to 4 text values.
Have a look at the screen shot of an example that I had posted way back at the EHA and figure out how its done !
http://tinypic.com/r/muzywk/6
With Excel 2010 you can use Conditional Formatting to apply custom number formats which can display text. (In older versions you can only modify text color and cell background color, but not number formats.) Using CF allows for an even larger number of different display values.
[...] Display text values in Pivot Tables without VBA [...]
Hey,
Thanks, this helps. But how do you do it for multiple values where there is a huge amount of non repeating text?
@Soumya
The only way to do more than 4 values is to make the Pivot Table manually with formulas, of course then it isn't a Pivot table
You can of course do it with VBA
You may want to have a look at this description of how to do it here: http://www.clearlyandsimply.com/clearly_and_simply/2011/06/emulate-excel-pivot-tables-with-texts-in-the-value-area-using-vba.html
@Soumya
The only way to do more than 4 values is to make the Pivot Table manually with formulas, of course then it isn’t a Pivot table
You can of course do it with VBA
You may want to have a look at this description of how to do it here: http://www.clearlyandsimply.com/clearly_and_simply/2011/06/emulate-excel-pivot-tables-with-texts-in-the-value-area-using-vba.html
[...] Pivot Tables take tables of data and allow the user to summarise and consolidate the data at the same time. This is a great and very fast method of analysis but is restricted to handling mathematical functions on the value field resulting in numerical summaries. – read more [...]
[…] Read more here: Displaying Text Values in Pivot Tables without VBA […]
There is a very good way actually for handling text inside values area.
First you create a special column on the very left side and call it ID, and put unique ID (numbers only), and then create a pivot table with:
Row Labels and Column labels as you like, and in the Values labels use the unique ID number.
Move the unique ID number (copy paste) somewhere to the right and use vlookup to load the data you need using the ID as reference.
It is a bit longer way but for me it works perfectly to combine values as you like in any moment.
hope helps.
Regards,
Jon
Thank you! I finally understand pivot tables thanks to your clear, concise explanations and examples.
Good Day. This is exactly what i have been looking for. However when i try it on my pivot table or even when i try to recreate this exercise using the sample worksheet, i get this error:
"Microsoft Excel cannot use the number format you typed. Try using one of the built-in number formats."
Same thing here, Excel quite did not like the format in my PowerPivot. Any clues as to what may be going on? Thanks.
I have the same thing happening on my end. I'm running a normal pivot table on a .xlsm file.
@Danzi
What format did you use?
can you post the file ?
pls. help in table there is name, pan. amount. i have to make pivot table for example
NAME PAN AMOUNT
MR.X AAAAC1254T 500.00
MR.Y AAABR1258C
MR.A CFVDE2458T
MR.Z AAVCR12548C
MR.X AAAAC1254T
MR.Z AADCD245T
pls. help in table there is name, pan. amount. i have to make pivot table for example
NAME PAN AMOUNT
MR.X AAAAC1254T 500.00
MR.Y AAABR1258C 1000
MR.A CFVDE2458T 2000
MR.Z AAVCR12548C 5451
MR.X AAAAC1254T 45564
MR.Z AADCD245T 4500
how to get pivot tabe so i get PAN no. against Name.
I found an easy way to get text values in pivot table.
I create an other worksheet in wich each cell has a formula that copy the pivot table. The trick is that the formula does a lookup for the numbers in the pivot table.
The formula looks like that:
=IF(ISNUMBER(table!A1);VLOOKUP(table!A1;Code!$A$1:$B$65;2);IF(ISBLANK(table!A1);" ";table!A1))
Code is a worksheet where there is a liste of text /numbers correspondance.
As a bonus The new sheet is easier to format
Additional trick:
In my case, i encoded differents codeid with a power(2, codeId-1) so that summing then is equivalent to concatenate them.
1-A
2-B
4-C
8-D
yields :
5 - AC
14 - BCD
Hi
I want to ask if pivot can display dates in pivot field. As in a column i have customers and in row different items i want to know there last purchase date. anyone help in this??
Hello Guys, Need your help
I am doing some analysis of the cycle time of the product i.e how much time a product takes from manufacturing to the central warehouse.
I have batch numbers for the product and against them i have to pull out the diff. dates
Like the base date is from where the manufacturing start. So i have the batch number,against it's manuf. date. Now i have to pull out the date when it was quality released.
I have the quality released data but the data have duplicates, like i will have two dates or may be three for the same batch. So my main objective is to pull out the date which is latest among them.
BATCH NO. DATE of Mfg. DATE of Quality release
A1 12/4/2014 (HERE I HAVE TO PULL value)
Next Sheet
BATCH NO. DATE of Quality Release
A1 14/5/2014
a2 23/5/2016
A1 12/5/2014
A1 13/6/2014
From this sheet i have to pull up the latest date format of date here is dd/mm/yyy
TIA
[…] needed to present text instead of counts in a pivot table value column. Here is an excellent resource for Excel manipulation, in addition to an overview of pivot […]
This is great thank you.
Wow!!! Excellent!! It helped me a lot.
I am developing training tracking sheet for 200 employees with training completed date. Each employee will be attending 25 courses. How to indicate actual dates in pivot table value field.