Spotted these two rather well done ads starring Dhoni. The ads glorify lungi-clad, wild-dancing, movie-loving Tamil spirit while promoting carbonated sweetened beverages and mechanized time indicators.

Dhoni Pepsi ad:

Dhoni Sonata ad:

However well done these ads are, I must admit that you will never probably see anything close to what is depicted in the ads anywhere in Chennai or Tamilnadu. Its time advertisers and brand managers took notice of the way people actually are.

---

• Tags: advertising, business, chennai, cool, Dhoni, fun, India, interesting, Pepsi, Sonata, video

Do you like this post? Consider subscribing to my newsletter, every weekday I will send you one email with hot excel tips, technology tidbits or business insights that can make you more productive. Each mail will have unsubscribe link so you can stop receiving the mails at any time you wish.

Share some love, add this to Stumble Get my Feed, its yummy