Econimist’s daily chart is a one of my daily data porn stops. They take interesting data sets and visualize in compelling ways. While the daily chart page is insightful, sometimes they make poor charting choices. For example, this recent chart visualizing how countries spend their money uses a variation of notorious bubble chart. Click on the chart to enlarge.
What is wrong with this chart?
Bubble charts force us to measure and compare areas of circles. Unless you have a measuring tape somehow embedded in your eyes and you are a walking human scientific calculator, you would find this task impossible.
So when you look at the chart and want to find out what percentage Japanese spend on restaurants or how much Americans pay for housing, your guesses will have large error margins.
Not only bubble charts are difficult to read, they are very hard to align. So when you have a bunch of bubbles, no matter how hard you try, your chart looks clumsy (see how the Russian food bubble eats in to Mexico’s bubble, as if it is too hungry 😉 )
Let’s check out a few alternatives to this chart
The simplest alternative for all the bubble madness? Use bar charts!
Bar charts are easy – you can make them in no-time, your audience can read them in no-time. 2X time saved. What not to like 🙂
Alternative 0 – Straight replacement of bubbles with bars:
This one is simple. We take the data, apply conditional formatting > data bars on top of it. We can add an additional rule to show only MIN & MAX values in each row and hide the rest of the values with a custom formatting code – ;;;
This is what you get:

The above chart is way better than bubbles. If you want to shift the focus from country to expense category, you can transform the same chart.
Related resources:
Alternative 1 – Transformed bar chart

Again, same techniques, applied on transformed data set.
Alternative 2 – Highlighting above & below average values in different colors
While conditional formatting data bars are fun and simple, they can only show up in one color. So if you want a few bars to be in different color based on a condition (for ex: all values less than average in different color), you need to venture beyond the data bars.
We can use 2 techniques:
- Create in-cell bar charts, using REPT formula and color the bars with conditional formatting
- Create a regular bar chart with two series of data – above & below average and color them differently
REPT formula approach is fun and easy. Using that, we get this:

Related resources:
Alternative 3 – Adding labels to MIN & MAX values too
Once we have the REPT() based chart, we can add extra columns to conditionally show the data labels too.
This is what we get:

Download ‘how they spend’ chart alternatives
Click here to download the Excel workbook containing all these charts. Examine the formulas & conditional formats to learn more.
More charting stories & case-studies
Check out below examples to learn few more powerful ways to tell stories using charts. 
- Changing stubborn opinions with visualizations
- Narrating the story of change – Excel charting case study
- Evolution of Facebook privacy policies – Excel Panel Chart
- Visualizaing survey results – incell panel chart
How would you visualize this data?
What do you feel about the bubble chart? If you think it is a poor choice, how would you visualize this data? Please share your thoughts and implementations in the comment section.















27 Responses to “9 Box grid for talent mapping – HR for Excel – Template & Explanation”
Great stuff! I can understand how to add a slicer to the pivot table, but how do you implement the departmental selector on the 'Filter' formula scheme?
Just saw this on your Youtube channel, and it’s areat idea...!
An easy way to overcome the "ugliness" of pivot tables and get it to look nice (in the format of the Output sheet), would be to simply build a sheet with the nice map at the top, a pivot underneath it and a slicer next to formatted map and then reference each of the 9 cells in the formatted map to the “related” cell in the Pivot.
Keep up the good work!
/Claus
Thanks Claus. That is a great idea 🙂
Hi Chandoo,
This is great! Curious how to make additional columns operate the same as the Department column (ex. have a "manager column") that would allow you to sort a 9 box by manager, area, or team in addition to department?
Feel free to email me if needed! mfry01@minnetronixmedical.com
Happy New Year
Madison Fry
I am curious about the smae thing. I would like to populate the 9 box with other views as well by adding additional columns. IE., I would like to add location, region, etc. Thank you.
This is great, thank you!
How can i see the whole data set of all the teams in the output table. Need a formula that will pick up all the employees
Hello,
Love the template. Thank you. Question - the drop down to pick a department on the Output tab does not seem to work on the downloadable template. Am I doing something incorrectly?
Thank you!
Hi Heather... Thank you. I am using Excel 365 to make the calculations. If you are using an older version of Excel, then the drop-down filter won't work.
Hi
I was able to follow your 9 box grid and modified based my needs. However, you tutorial did not show how to you create the filter for the "Pick a department. Can you kindly share how to create that filter that updated the grid. Thank you.
I am working on this project but I am struggling with the data validation for the department. I copy the worksheets data entry and output as the managers want to see different tabs for each managers.
I updated the source reference for each tab but It does not update the grid based on the new source. The list was updated but it does not populate the grid based on the performance and potential listed.
In addition the hyperlink Update Data and View Talent Map no longer works. Can you please help me.
I keep getting this error message in the pivot table:
This formula is invalid or incomplete: 'The expression is not valid or appears to be incomplete. Please review and correct the expression.
The following syntax error occurred during parsing: Invalid token, Line 1, Offset 14, ‘.
Hi, I used your 9-box excel template with excel 365. First off, thank you so very much. It is incredibly helpful!! My only question is that the boxes aren't big enough for all of the employees (specifically the middle which we call 'Core Employee'). Is there a way to make the boxes larger? Even though it is in excel, I am not able to increase row height (like I normally do in a speadsheet). Any ideas? Thanks again, Jody
Hi Chandoo,
Thanks for the great content. Re. 9 box grid, pls advise how do I increase the size of the box to accommodate more names?
Hi Chandoo,
I figured it out. Excel 365 has the format row height on the ribbon. Thank you
Merci Chandoo pour le modèle proposé,
j'ai une question et un souhait est il possible de développer davantage ce modèle en insérant la photo de chaque employé.
Hi Chandoo!
Great tutorial and tool, thank you! Your tutorial didn't include how to create additional filters on the "Output" tab. Could you please share how you did it?
Can this be done exactly in google sheets?
Hi Chandoo,
Thanks for the video it was really helpful. Is there any way to multi select the dropdown to display multiple or all departments rather than just one at once?
Hello Prish
I have Microsoft 365 and I am struggling to make the boxes larger/unable to increase row height; any idea how you made this work? Specifically in the Output tab where the map is?
Many thanks
Hello Jody, I have Microsoft 365 and I am struggling to make the boxes larger/unable to increase row height; any idea how you made this work? Specifically in the Output tab where the map is? Many thanks
Is there a way to change the 9 box wording descriptions, i.e. Work Horses, to our own internal langauge?
You can edit the file. The descriptions are textboxes.
Hi Chandoo, this is awesome and has worked perfectly. Due to a big organisation the 9 box grid on the output file is too small. I tried adjusting using the row/width ribbon under the format ribbon however it doesn't seem to work. Is there an easier way to adjust this?
Thanks!
When I drag the formula, it doesn't work, and the order I use with the data changes. In the beginning, the order is it is " candidates," " potential," and " performance," but when it goes to another column, it is " Potential," Performance," and "Candidates."Can you help me? Thank you very much, sending love from vietnam
Hi- I am working on the 9 grid project and I am trying to expand the box since I have over 100 names on a few of the columns. How do I do that?
Hi, Thank you this is great stuff and really useful.
As well as department as demonstrated on your clip, how can I display all candidates on the grid at once?
Many thanks in advance