Look at the power of conversation. A fan posted on youtube showing an apparent glitch in Tiger Woods 08 video game that you can walk on water to hit a golf ball. What did Electronic Arts and Tiger Woods do? They post a response to that video advertising Tiger Woods 09 saying that “its not a glitch, he is just that good“. Just plain awesome. This is why I love media and advertising.
[via Micro Persuasion]
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