Cool outdoor advertising by Google Russia
This is cool, apparently Google resorted to this to beat the leading Russian search provider Yandex. I am not sure whether this would be effective though. Its like forcing people to break a habit. This, probably is the most challenging task for marketers all over the world. When customers are used to Yandex or Naver […]
Am I a Japanese Translator?
Fridays can be immensely fun, as I anticipate 2 days of doing-nothing while sipping coffee working on excel sheets. But nothing can make my day better than this immense suckmanship displayed by Naukri with their job recommendation for me. All the Japanese I know can be summarized to 1 word – “omurice“, now that I […]
Purnography on the lake – trip to Ashtabula county, put-in-bay
A bunch of us went to Ashtabula county and Put-in-bay island over the weekend; beautiful lake Erie beach locations on the northern side of Ohio. We started off from Columbus on Saturday early morning, the weather wasn’t perfect as it started raining. After nearly slipping out of the ramp, I managed to get the car […]
Telling a kid how software development teams work
Inspired from a meeting incident 🙂 See other powerpoint cartoons as well
Focus on customers, not on your brand
Last night while looking for chocolate chip ice-cream, I couldn’t help but notice this perfect example of a “brand blinding the eyes of the manager so much that she neglects customers”. Take a look at the graters ice cream cups. Can you identify vanilla from chocolate chip from strawberry when all cups look like this. […]
Few good Indian print ads – horlicks, maggi, zandu balm and head & shoulders
Most of the time doing a print advertisement is much more difficult than doing a normal video ad, the creativity is limited to a rectangle on the paper and no matter how much effort is spent on the ad, your audience may not even look at it for more than a split second. Only very […]
Gmail custom time – fools day present for time travelers
Its that time of the year again, April first, the fools day, when folks working at Google get creative and make a joke that is totally crazy and back it up with research that sounds authentic. This just proves that when you are passionate about something, you end up having tons of fun. This year […]