Here is a free idea for Starbucks
Posted on May 14th, 2008 in america
, wonder why
- 5 comments
A significant amount of my job work involves drinking copious amount of coffee while looking out the window. Ok, I am kidding 🙂 I wish my job involved all that, but I still drink a cup of coffee every workday (Weekends are obviously reserved for good old Filter Kaapi). Unfortunately I am forced to buy and drink 355 ml (google tells me that is all of 12 Oz.) of coffee because that is the minimum size available. As you can see on the left, the cup looks like a small cauldron. Every sip makes me feel guilty (well, may be because I wasnt looking out of window but actually working on a spreadsheet).
So here is a free idea for Starbucks and all other coffee makers. Why dont you introduce small cup sizes, something around 8 oz? It promotes healthy life style, gives customers a choice to be indulgent without guilt and makes reasonable business sense.
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