PHD Blogmela

on 30 Dec, 2005 in Random | 1 Comment

Sorry for the slight delay in uploading the mela. I am stuck up with some submissions in the school :), without further delay.
Nation Round-up: The most horrible and shocking news of the week is the terror attacks in IISc – Bangalore. Read more about the incident on youth curry.
Exactly a year ago the nation was [...]

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Surprisingly Banks

on 14 Dec, 2005 in advertising, banking, business | 0 Comments

There is a clear shift in the distribution of TV ads, its no longer FMCG or consumer durables alone, you have a variety of ads ranging from financial services, recruitment, online services and electronics. For once it’s a pleasure to watch more than the powder and paste ads.
One clear trend I can spot is [...]

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Hols…

on 5 Dec, 2005 in Random | 0 Comments

Its vacation time, I am busy having loads of fun without being harassed by mergers & acquisitions, marketing fundaes and management of negotiations.With all the hope and luck will be able to blog at the earliest when I am done with eating and sleeping all that I wanted to. Meanwhile you too have fun.

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The lastmile of online shopping

on 27 Nov, 2005 in Random | 1 Comment

The way Indian online shopping is shaping up only suggests that it will take several years before the market matures… an incident to back my argument.
A couple of days ago I have ordered an iPodShuffle from one of the leading shopping sites in India. After a day I got an email from them saying that [...]

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IRIS 2005

on 14 Nov, 2005 in Random | 0 Comments

IRIS 2005 is over. I know I haven’t spoken much about it. For one, it’s been a part of my life for the last 8-9 months. Barring the 2 months of summer, I have spent at least a couple of hours every day on it, fearlessly dreaming about the event, carefully shaping up the themes [...]

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Online Advertising

on 19 Oct, 2005 in advertising, banking, technology | 0 Comments

Sometimes the anomalies and opportunities presented by online advertising leave me surprised. One thing that I always question is why cant the online advertising make sense? Companies spend huge chunks of money placing their ads right behind customers mouse pointer. And the result? The online advertising becomes much more confusing than offline alternatives. If ad-clutter [...]

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MarkeThink!

on 9 Oct, 2005 in Random | 0 Comments

The season begins with a bang!
I am not referring to tollywood movie season with a big hit, but to the b-school festival season. Our team participated in MDI Gurgaon’s management festival called as Imperium. We won the first prize in a marketing event called MarkeThink. In fact we clean swept the event with another team [...]

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