
As part of our Excel Interview Questions series, today let’s look at another interesting challenge. How-to handle more than million rows in Excel?
You may know that Excel has a physical limit of 1 million rows (well, its 1,048,576 rows). But that doesn’t mean you can’t analyze more than a million rows in Excel.
The trick is to use Data Model.
Excel data model can hold any amount of data
Introduced in Excel 2013, Excel Data Model allows you to store and analyze data without having to look at it all the time. Think of Data Model as a black box where you can store data and Excel can quickly provide answers to you.
Because Data Model is held in your computer memory rather than spreadsheet cells, it doesn’t have one million row limitation. You can store any volume of data in the model. The speed and performance of this just depends on your computer processor and memory.
How-to load large data sets in to Model?
Let’s say you have a large data-set that you want to load in to Excel.
If you don’t have something handy, here is a list of 18 million random numbers, split into 6 columns, 3 million rows.
Step 1 – Connect to your data thru Power Query
Go to Data ribbon and click on “Get Data”. Point to the source where your data is (CSV file / SQL Query / SSAS Cube etc.)

Step 2 – Load data to Data Model
In Power Query Editor, do any transformations if needed. Once you are ready to load, click on “Close & Load To..” button.

Tell Power Query that you want to make a connection, but load data to model.

Now, your data model is buzzing with more than million cells.
Step 3 – Analyze the data with Pivot Tables
Go and insert a pivot table (Insert > Pivot Table)
Excel automatically picks Workbook Data Model. You can now see all the fields in your data and analyze by calculating totals / averages etc.
You can also build measures (thru Power Pivot, another powerful feature of Excel) too.
How to view & manage the data model
Once you have a data model setup, you can use,
- Data > Queries & Connections: to view and adjust connection settings
- Relationships: to set up and manage relationships between multiple tables in your data model
- Manage Data Model: to manage the data model using Power Pivot

Alternative answer – Can I not use Excel…
Of course, Excel is not built for analyzing such large volumes of data. So, if possible, you should try to analyze such data with tools like Power BI [What is Power BI?] This gives you more flexibility, processing power and options.
Watch the answer & demo of Excel Data Model
I made a video explaining the interview question, answer and a quick demo of Excel data model with 2 million rows. Check it out below or on my YouTube Channel.
Resources to learn about Excel Data Model
- How to set up data model and connect multiple tables
- A quick but detailed introduction to Power Query
- Create measures in Excel Pivot Tables – Quick example
- Create data model in Excel – Support.Office.com
- How to use Data Model in Excel – GorillaBI.com
How do you analyze large volumes of data in Excel?
What about you? Do you use the data model option to analyze large volumes of data? What other methods do you rely on? Please post your tips & ideas in the comments section.














23 Responses to “Displaying Text Values in Pivot Tables without VBA”
Its possible to display up to 4 text values.
Have a look at the screen shot of an example that I had posted way back at the EHA and figure out how its done !
http://tinypic.com/r/muzywk/6
With Excel 2010 you can use Conditional Formatting to apply custom number formats which can display text. (In older versions you can only modify text color and cell background color, but not number formats.) Using CF allows for an even larger number of different display values.
[...] Display text values in Pivot Tables without VBA [...]
Hey,
Thanks, this helps. But how do you do it for multiple values where there is a huge amount of non repeating text?
@Soumya
The only way to do more than 4 values is to make the Pivot Table manually with formulas, of course then it isn't a Pivot table
You can of course do it with VBA
You may want to have a look at this description of how to do it here: http://www.clearlyandsimply.com/clearly_and_simply/2011/06/emulate-excel-pivot-tables-with-texts-in-the-value-area-using-vba.html
@Soumya
The only way to do more than 4 values is to make the Pivot Table manually with formulas, of course then it isn’t a Pivot table
You can of course do it with VBA
You may want to have a look at this description of how to do it here: http://www.clearlyandsimply.com/clearly_and_simply/2011/06/emulate-excel-pivot-tables-with-texts-in-the-value-area-using-vba.html
[...] Pivot Tables take tables of data and allow the user to summarise and consolidate the data at the same time. This is a great and very fast method of analysis but is restricted to handling mathematical functions on the value field resulting in numerical summaries. – read more [...]
[…] Read more here: Displaying Text Values in Pivot Tables without VBA […]
There is a very good way actually for handling text inside values area.
First you create a special column on the very left side and call it ID, and put unique ID (numbers only), and then create a pivot table with:
Row Labels and Column labels as you like, and in the Values labels use the unique ID number.
Move the unique ID number (copy paste) somewhere to the right and use vlookup to load the data you need using the ID as reference.
It is a bit longer way but for me it works perfectly to combine values as you like in any moment.
hope helps.
Regards,
Jon
Thank you! I finally understand pivot tables thanks to your clear, concise explanations and examples.
Good Day. This is exactly what i have been looking for. However when i try it on my pivot table or even when i try to recreate this exercise using the sample worksheet, i get this error:
"Microsoft Excel cannot use the number format you typed. Try using one of the built-in number formats."
Same thing here, Excel quite did not like the format in my PowerPivot. Any clues as to what may be going on? Thanks.
I have the same thing happening on my end. I'm running a normal pivot table on a .xlsm file.
@Danzi
What format did you use?
can you post the file ?
pls. help in table there is name, pan. amount. i have to make pivot table for example
NAME PAN AMOUNT
MR.X AAAAC1254T 500.00
MR.Y AAABR1258C
MR.A CFVDE2458T
MR.Z AAVCR12548C
MR.X AAAAC1254T
MR.Z AADCD245T
pls. help in table there is name, pan. amount. i have to make pivot table for example
NAME PAN AMOUNT
MR.X AAAAC1254T 500.00
MR.Y AAABR1258C 1000
MR.A CFVDE2458T 2000
MR.Z AAVCR12548C 5451
MR.X AAAAC1254T 45564
MR.Z AADCD245T 4500
how to get pivot tabe so i get PAN no. against Name.
I found an easy way to get text values in pivot table.
I create an other worksheet in wich each cell has a formula that copy the pivot table. The trick is that the formula does a lookup for the numbers in the pivot table.
The formula looks like that:
=IF(ISNUMBER(table!A1);VLOOKUP(table!A1;Code!$A$1:$B$65;2);IF(ISBLANK(table!A1);" ";table!A1))
Code is a worksheet where there is a liste of text /numbers correspondance.
As a bonus The new sheet is easier to format
Additional trick:
In my case, i encoded differents codeid with a power(2, codeId-1) so that summing then is equivalent to concatenate them.
1-A
2-B
4-C
8-D
yields :
5 - AC
14 - BCD
Hi
I want to ask if pivot can display dates in pivot field. As in a column i have customers and in row different items i want to know there last purchase date. anyone help in this??
Hello Guys, Need your help
I am doing some analysis of the cycle time of the product i.e how much time a product takes from manufacturing to the central warehouse.
I have batch numbers for the product and against them i have to pull out the diff. dates
Like the base date is from where the manufacturing start. So i have the batch number,against it's manuf. date. Now i have to pull out the date when it was quality released.
I have the quality released data but the data have duplicates, like i will have two dates or may be three for the same batch. So my main objective is to pull out the date which is latest among them.
BATCH NO. DATE of Mfg. DATE of Quality release
A1 12/4/2014 (HERE I HAVE TO PULL value)
Next Sheet
BATCH NO. DATE of Quality Release
A1 14/5/2014
a2 23/5/2016
A1 12/5/2014
A1 13/6/2014
From this sheet i have to pull up the latest date format of date here is dd/mm/yyy
TIA
[…] needed to present text instead of counts in a pivot table value column. Here is an excellent resource for Excel manipulation, in addition to an overview of pivot […]
This is great thank you.
Wow!!! Excellent!! It helped me a lot.
I am developing training tracking sheet for 200 employees with training completed date. Each employee will be attending 25 courses. How to indicate actual dates in pivot table value field.