Archive for January, 2006
SBI Life: Message that hits
Incase you find it tough to read, the message is:
There is no such thing as wrinkles. Only lines that tell an interesting story. Of a lifetime of love, laughter, loss, learning and squinting to read small print. It’s okay not to tell you grandkids stories of a life well lived, when you’re still too busy [...]
Misguided Enthusiasm?
By Chandoo at 31 January, 2006, 5:33 pm | 0 Comments
Yesterday I went to see the “Rang De Basanti” in Velocity. Everytime I go there I end up thinking about the youth in Indore. So, there I was watching the acclaimed performance by Aamir & co.
There is quite a bit of appreciation of the movie from the audience with vigils and claps every now and [...]
a lot of nothing
By Chandoo at 26 January, 2006, 7:45 pm | 0 Comments
yeah, thats right, i have been catching up with a lot of nothing. Been shamelessly and indulgently lazy for the last 6-7 days. My daily routine (if you can call it so) is,
Wake up at 9, sleep again
Finally wake up at 12:30, get ready to eat
watch a couple of episodes of friends
nap
tea/snacks
some more episodes of [...]
HIV/AIDS - Interactive Campaign
By Chandoo at 21 January, 2006, 12:46 am | 0 Comments
Thanks to interactive web technologies like flash, advertisers and marketers now have a powerful medium to engage consumers and deliver clear and memorable messages. I am trying to find the tvc of the annoying ‘anti-marie bureau’ ad and landed up in magindia. Even though I couldnt find the ad I needed, I found this really [...]
Read More >>Absolut Shift
By Chandoo at 18 January, 2006, 7:21 am | 0 Comments
Looks like companies are bitten by the rebranding bug. First there was Intel changing its logo. Then there is Kodak following the suit. Now we hear one of the most famous campaigns of ad world, Absolut vodka - bottle campaign is being shelved.
The absolut ads have always been one of my most [...]
Photographer and a lazy afternoon
By Chandoo at 17 January, 2006, 10:01 am | 0 Comments
comments?
Read More >>Welcome to the miraculous world
By Chandoo at 16 January, 2006, 3:13 pm | 0 Comments
Last night while switching the channels I stopped quite sometime at the TVC/Tele-shopping infomercials in some channels. I thought to myself, why not do some research on this type of marketing. The result is this post.
What is tele-shopping all about?In the words of Mehesh Panna, a country manager at TeleBrands,
“The basic concept of telemarketing [...]
