The problem with B-schools

The problem with (B) Schools is that, they grade you. You are A-pos or A or A Neg or B Pos or so on. The grading starts right from the first day first presentation, quiz, assigment, case study, cp and goes on till you leave the campus with all your bags. So much that RG […]

The Art of Imitation

Last minute Christmas shopping frenzy combined with determination to buy a nice handbag to my fiancee made me wander the already crowded Myongdong streets on Sunday night. To say that the street is busy is a huge understatement. I actually relived the crowded Mumbai local train experiences on Sunday. So much so that the always […]

PHD’s regular blah #3

“Hold on, hold on” the conductor shouted, “Nimmakuru yevarandi?” (who will be getting down at Nimmakuru?), he banged the door with the punching tool in his hand. The red bus came to a halt and we got down. I was clutching my granny’s hand tightly. She put her hand around my shoulder, I could hear […]

PHD’s regular blah # 2

I got engaged to my college sweetheart, my love of life, Jo last saturday, it was one of the most beautiful and simplest functions that I have been to. I am so happy. Marraige is on Jan 21 in Vizag. Will post a detailed marriage invite later. Its still raining in chennai, and like mad […]

Lessons in Pricing from Murugan Idli Shop

Agreed I am great fan of food. And more so when the place is real value for money. So I have become a regular at Murugan Idli Shop during the weekends. That brings us to the topic of this post. What can marketers learn from a place like Murugan Idli Shop?Pricing. [Useful Wikipedia links for […]

3 Cheers to IIM Indore

My alma mater has created another “world record in IIM Indore” with the summer placements for the class of 2008. Even though the press release is not out yet, we, alumni got a sneak peek at the report and all I can say its a massive hit. [Will place a link here once its released.] […]

Why arent IT jobs glorified in B-school Placements?

Rewind an year or two and you would have known me as a staunch supporter of all roles that are marketing and vying to become one sometime. Well, I believe that i am marketer even now. Just that i am selling services, technology and consulting instead of a pack of beedis, printers or pills. But […]