Tell me where I can fit this
Any high technology product with the exception of mp3 players like iPod come with a baggage of useful (less) features each trying to further complicate the problem which the consumer wanted to solve by using it. For example, we buy digital cameras to collect every moment as we live. But we end up getting either […]
What the hell is this?
I have an exam tomorrow. Consumer Behaviour. As I am going through the material I hit upon this road block type of definition for category management and my mind entered a recursive loop trying to understand what exactly in the GOD’s name “category management” stands for. Under the leadership of a category manager, using cross-functional […]
Meeting with Mr. Barber
I always wanted to write about my hair and its adventures. There are two reasons for it,– I never know how much more time its going to last.– Dont bother! History of Human Hair: The story of hair dates back to Neanderthal man. Probably it was there before his times too. The point is not […]
Who can teach you to be passionate?
I have seen several tens of teachers so far in my life. I rarely remember what they taught me in the class. All the formulae, all the theorems, all the circuits, all the models and all the frameworks… everything is forgotten. Whatever I am learning now, I am 100% sure that I will forget this […]
Busy and how?
For the past 4-5 days I have been really busy and the reason is not some submission or exam. It is ad-mark. Mercur-i, our marketing club conducts “marketer of month” contest. There will be several phases in this contest and as you participate in each round you will accumulate points based on your performance. The […]
Busy!
A hazaar things are going on here, most exciting of them being ad-mark contest where we have to make ads on a predefined product to sell it to the customer-jury. As it is the end-terms are just 2 weeks away and all submissions are approaching fast. More later, probably tomorrow.
Why is selling soaps over-hyped?
Its a common trend in almost all b-schools in the country during the second year. People talk about this more than anything including marriage, junior babes and CPs. Suddenly we can see a change in the orientation of us. Its placements. Well, even I have a story to tell. For the last God-only-know-how-many-times I was […]