Musings of a Married Manager
“One Kg tamarind is Rs. 69? What the heck…! Has it always been this costly?” raced my mind through the grocery stand in the neighbourhood supermarket. “Lets buy this 2kg surf excel no? we get a bucket free” urged my wife. I mused for a while trying to keep me afloat in the fmcg quicksand […]
Lessons in Pricing from Murugan Idli Shop
Agreed I am great fan of food. And more so when the place is real value for money. So I have become a regular at Murugan Idli Shop during the weekends. That brings us to the topic of this post. What can marketers learn from a place like Murugan Idli Shop?Pricing. [Useful Wikipedia links for […]
Why arent IT jobs glorified in B-school Placements?
Rewind an year or two and you would have known me as a staunch supporter of all roles that are marketing and vying to become one sometime. Well, I believe that i am marketer even now. Just that i am selling services, technology and consulting instead of a pack of beedis, printers or pills. But […]
Relationships & Banks
Banks and relationships are as old a pair as slice bread and butter knife. I can imagine my grand father getting shivers allover when he deposited bulk of his first salary in the bank wondering all he was left with was a stupid passbook with illegible numbers on it. The point is days have changed! […]
Google Life!
Birth and Early Stages:> Look up for cool names in google> Post the newborn pics in orkut. Format them in Picasa. Share them with friends using Blogger School & College:> Use Gtalk to chat with friends. Bye bye bfone!> Goodbye to combined studies, welcome google groups.> Doubts about what is the latest ninth planet? may […]
Porok, Call back Ads and Simple Joys of Life
First up, Porok! MTV India has tied up with Microsoft XBOX and is welcoming xbox to India in style with “Porok”. [Read news items 1, 2] As they say in the Ad, “Porok might have been inspired from cocks, but inside we are all tigers”. Having seen a couple of XBOX ads, I am sure […]
Welcome to PHD!
Its been 2 years since I have posted such a message. A recent look at my website statistics revealed that most of the visitors are first timers, and quite a few of them land here searching one of the “iim”, “indore”, “iim indore blog”, “iimi” or “chandoo iim”. So, let me take a moment and […]