Are fund managers poor marketers?

Come Ferbruary, every fund house worth its NAV comes up with a hoard of ELSS / Tax planning mutual fund offerings and promotions. These days you open any (business) magazine and you see atleast a dozen ads on how MFs can save you Rs. 33,360* or something on taxes. First up the claim that they […]

Good news for Indian Movie lovers

In a really interesting and smart move MoserBaer announced that it would soon enter VCD/DVD based movie segment by offering them at the price range of Rs. 28-35. I think its really good for everyone who likes movies. In the day and age of rampant piracy not many people are finding it easy to shell […]

Innocent Websites, pissed off clocks and such like …

Monday mornings are not just difficult, but often they are funny too. So to begin with now there is a website for innocent. Even before you head there scratching your head, let me warn you: its the website of Malayalam actor Innocent. Now Some enterprising soul in Anand, Gujarat has made a clock that can […]

Coimbatore Bus Mafia and Adventure Trip to Ooty

Heard of black tickets? Well you must have somany times. After Aamir Khan glorified selling black tickets big way in Rangeela, Chennai’s private bus operators couldnt help but pick up a trick or two of the trade. So there I am, unaware of the UCBTM (Undergroud Coimbatore Bus Transportation Mafia) cancerously proliferating and thriving in […]

Porok, Call back Ads and Simple Joys of Life

First up, Porok! MTV India has tied up with Microsoft XBOX and is welcoming xbox to India in style with “Porok”. [Read news items 1, 2] As they say in the Ad, “Porok might have been inspired from cocks, but inside we are all tigers”. Having seen a couple of XBOX ads, I am sure […]

US Legal Firms, Infosys Employees and Online Advertising

Today I ran a search in Del.icio.us for Infosys to get some information. What I saw in the results page is height of online anti-advertising. Generally you expect to see some ads related to the search tags. What you see here is on a different dimension altogether. When I clicked on the ad, it took […]

Welcome to PHD!

Its been 2 years since I have posted such a message. A recent look at my website statistics revealed that most of the visitors are first timers, and quite a few of them land here searching one of the “iim”, “indore”, “iim indore blog”, “iimi” or “chandoo iim”. So, let me take a moment and […]