advertising Category

Subliminal Soup Ad from Potbelly

By Chandoo at 23 January, 2008, 3:51 pm | 3 Comments

We have been to Potbelly sandwich works in Washington for lunch and the restaurant instantly became my favorite. Its the kind of place with a soul of its own, you can feel the passion the shop people have shown in every aspect. Of course the food was excellent, I had a chicken salad sandwich, veg [...]

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How NOT to do Online Advertising - Lessons from Rediff

By Chandoo at 26 December, 2007, 3:54 pm | 1 Comment

Rediff seems to have taken a full leap from the standards of online advertising and web layouts when they realized that lots of people are going to click on day 1 scorecard link for IND-AUS first test match. The result is nothing short of user disgust and anger. See it for yourself.

There seem to be [...]

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Wear… Will you? (2.0)

By Chandoo at 26 October, 2007, 3:27 am | 0 Comments

I saw this paper sticked in our parking lot yesterday… think!Related: Wear, will you?

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Refreshing online ad

By Chandoo at 2 July, 2007, 1:39 pm | 0 Comments

Saw this on rediff sometime back, kudos to magicbricks ad team.
Earlier posts on advertising:

Why online ads fail?,
How not to do online advertising? 1, 2, 3
Magazine ads get better
Make my trip and the cult of online ads
Are fund marketers poor marketers?

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Sweet Nothings

By Chandoo at 14 November, 2006, 7:21 am | 1 Comment

Today is World Diabetes Day and I saw this wonderful ad from Horlicks in Hindu.
Image Courtesy: Hindu ePaper

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Relationships & Banks

By Chandoo at 27 September, 2006, 1:41 pm | 0 Comments

Banks and relationships are as old a pair as slice bread and butter knife. I can imagine my grand father getting shivers allover when he deposited bulk of his first salary in the bank wondering all he was left with was a stupid passbook with illegible numbers on it. The point is days have changed! [...]

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How not to do advertising online?

By Chandoo at 10 February, 2006, 7:43 am | 0 Comments

The above seen is a snapshot of the interactive ad for Indage Chateau Wine sellers. It took me to this page when I clicked on it.

What went wrong with this ad?

In above page you can see that there is no way in hell I can find out where all this Indage Chateau is located; not [...]

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