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I've got the Product, but not the Business Model

Stephen Sanderson

New Member
Hi There,

I'm a long time reader of Chandroo, but this is my first post in the forum.

I currently work for a FMCG (Fast Moving Consumer Goods) company and have developed an Excel-based forecasting tool. How it works in a nutshell - users input historical price & sales data, and also future price data for their products. The tool then calculates the correlation price and sales, runs a number of regressions, and provides a sales forecast.

I'm confident I have a product that works, is simple to use, and would be useful to small/medium sized consumer goods companies around the world. But I'm unsure the best steps to go about selling this excel tool? What business models work for selling spreadsheets online? What's the best resource for converting my excel tool to a web based application? Any learnings on the promotion/marketing side of selling excel spreadsheets online?

Appreciate any advice from the collective wisdom of this forum. Thanks!
 
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