Try this!
=IF(AND(B2="Not Profitable", C2="Popular"), "Heineken", IF(AND(B2="Profitable", C2="Popular"), "Gls-S.Blanc Noblesse", IF(AND(B2="Profitable", C2="Unpopular"), "Gls-Chardonnay, Aldridge", IF(AND(B2="Not Profitable", C2="Unpopular"), "Gls-OImeca", "Guinness"))))