Orbit Musings and other things

on 3 Aug, 2006 in Random | 0 Comments

>>> How come chennai doesnt have any English / Hindi FM channels? I think (correct me) all other metros have them. The only FM channel where you can hear something in Hindi is All India Radio’s FM Channel.
>>> I am planning to buy a TV. My budget is 10k. The TV must be flat screen, [...]

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A bachelors guide to renting a house in Chennai

on 27 Jul, 2006 in Random | 0 Comments

All you hopeless and wifeless bachelors, get up and start looking. With PHD releasing “the unofficial bachelors guide to renting a house in Chennai” today, you will never again get a “no, we dont rent to criminals, politicians, drummers, dogs, carpenters and bachelors” reply from your prospective landlords.
Where to look:

Never call a housing broker. They [...]

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CATvertising

on 24 Jul, 2006 in Random | 0 Comments

This is that of the year when a huge business would thrive. A conservative estimate of the size of that business would be 60 crores or more per year. And its none other than Indian MBA entrance exams and their coaching. The CAT notification is out and so are the notifications for other prominent schools.
People [...]

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a lot of nothing

on 26 Jan, 2006 in Random | 0 Comments

yeah, thats right, i have been catching up with a lot of nothing. Been shamelessly and indulgently lazy for the last 6-7 days. My daily routine (if you can call it so) is,

Wake up at 9, sleep again
Finally wake up at 12:30, get ready to eat
watch a couple of episodes of friends
nap
tea/snacks
some more episodes of [...]

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HIV/AIDS - Interactive Campaign

on 21 Jan, 2006 in Random | 0 Comments

Thanks to interactive web technologies like flash, advertisers and marketers now have a powerful medium to engage consumers and deliver clear and memorable messages. I am trying to find the tvc of the annoying ‘anti-marie bureau’ ad and landed up in magindia. Even though I couldnt find the ad I needed, I found this really [...]

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Welcome to the miraculous world

on 16 Jan, 2006 in Random | 0 Comments

Last night while switching the channels I stopped quite sometime at the TVC/Tele-shopping infomercials in some channels. I thought to myself, why not do some research on this type of marketing. The result is this post.

What is tele-shopping all about?In the words of Mehesh Panna, a country manager at TeleBrands,
“The basic concept of telemarketing [...]

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Where will the multiplex go now?

on 24 Dec, 2005 in advertising, business, ideas, wonder why | 0 Comments

You pay almost Rs. 200 for a service X. You drive almost 10 km to get the service. But to your utter dismay, you have little or no say in where you want your service to be delivered, to decide how long your want the break in between to be, you couldn’t sit with your [...]

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