Email marketing is NOT distributing pamphlets
By Chandoo at 4 June, 2008, 7:30 pm | 3 Comments
Take a look at the above screen shot of my inbox. Does any thing look odd? Of course it does, the amazing folks at IRCTC have decided to send a tempting summer vacation offer to me, not once but 5 times in the last 14 hours.
Despite having one of the finest Indian online customer data [...]
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