Lenevo x300 ad mocks Macbook Air

on 30 Apr, 2008 in Humor, advertising, america, technology | 5 Comments

I think this is brilliantly done, despite being a mac owner and lover, the ad just looked perfect without sounding arrogant or stupid. Good work Lenevo

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Vodafone pug is happy to help you .. or really?

on 30 Apr, 2008 in India, advertising, ideas | 4 Comments

Look at the above Vodafone ad, the latest one where a cute little girl is constantly getting help from a cute little pug in various situations while a beautiful jingle is played in the background. The ad ends saying that “Vodafone is all too happy to help you” when you need them.
Even though I am [...]

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Another web advertising failure - shoppers stop

on 29 Apr, 2008 in advertising, business, wonder why | 1 Comment

Another web advertising failure - shoppers stop

Take a look at the above ad of Shoppers stop that is featured on rediff today. Clearly the ad agency hasn’t understood how web advertising works. Instead of designing a campaign that would engage users online, encourage them to click, read-up and sign-up or subscribe, they just choose to replicate a news paper ad’s jpg [...]

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Best of Indian Outdoor Advertising

on 7 Apr, 2008 in Humor, India, advertising, business, media | 5 Comments

6 of the outdoor ads that I think are really cool, see for yourself:
First, one of the most memorable brands of India, Amul, their advertising strategy is simple, every time connect with audience with messages that are from current news items. The humor is subtle yet striking. [See more of amul ads here]
Ad informing people [...]

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Few good Indian print ads - horlicks, maggi, zandu balm and head & shoulders

on 3 Apr, 2008 in advertising, business, ideas | 1 Comment

Most of the time doing a print advertisement is much more difficult than doing a normal video ad, the creativity is limited to a rectangle on the paper and no matter how much effort is spent on the ad, your audience may not even look at it for more than a split second. Only very [...]

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Did you see the moon-walking bear? - nice ad

on 24 Mar, 2008 in advertising, business, wonder why | 1 Comment

Transport for London’s new advertising campaign to increase the safety of cycle travel in London is pretty innovative, watch the ad here (totally safe for work, so go ahead and watch):

But there is another important lesson in the ad, as Seth Godin suggested, way too many marketers wanted us to count the passes and let [...]

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Nike’s new “my better is better than your better” ad kicks a$$

on 15 Mar, 2008 in advertising, america, business, ideas, media | 0 Comments

Wow, I am impressed by the new Nike commercial “my better is better than your better | my power is more powerful than your power”. Watch the 30 second spot, listen to the words, arent they inspiring? Doesn’t the ad make you run faster, play harder or just do better whatever you are at.

I [...]

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